If a great idea is born
and nobody hears about it,
can it change the world?
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public relations

is your company getting the global recognition it deserves?

Headline Media partners with high-growth start-ups committed to making a strong play for market leadership. As former journalists, we know what makes a good story and as PR professionals, we employ savvy strategy and tactics to secure impactful media exposure in the world’s leading publications.

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&strategy

do you know who you’re speaking to and what you want to say?

Strategic messaging and positioning is the art of linking PR to specific business outcomes. We design compelling brand narratives to build market awareness, enhance reputation, and engage your target audience.

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OUR CLIENTS
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Clients in the news
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VentureBeat: CommonSense Robotics announces ‘world’s first’ underground micro-fulfillment center
VentureBeat: CommonSense Robotics announces ‘world’s first’ underground micro-fulfillment center
Techcrunch: What it’s like to drive a car while it’s being hacked
Techcrunch: What it’s like to drive a car while it’s being hacked
BBC News: Iceland expands food delivery by drone in Reykjavik
BBC News: Iceland expands food delivery by drone in Reykjavik
VentureBeat: Voom targets escooter boom with on-demand insurance for per-trip coverage
VentureBeat: Voom targets escooter boom with on-demand insurance for per-trip coverage
CNBC: Lemonade tries to disrupt traditional insurers
CNBC: Lemonade tries to disrupt traditional insurers
VentureBeat: Trigo Vision partners with Israel supermarket chain for 272 cashierless stores
VentureBeat: Trigo Vision partners with Israel supermarket chain for 272 cashierless stores
CNBC: How AI and behavioral data can make searches smarter
CNBC: How AI and behavioral data can make searches smarter
Business Insider: A Superbowl Advertiser Tells Us Why The Big Game is Worth Every Penny
Business Insider: A Superbowl Advertiser Tells Us Why The Big Game is Worth Every Penny
Financial Times: Why Israel leads the world in computer vision
Financial Times: Why Israel leads the world in computer vision
Wall Street Journal: Car’s Data Transmitter Can Be Hacked to Take Control, Firm Says
Wall Street Journal: Car’s Data Transmitter Can Be Hacked to Take Control, Firm Says
CNN: Israel's success in the tech sector
CNN: Israel's success in the tech sector
Forbes: After Stock Soars 54%, Sapiens CEO Expects Acquisitions To Help Boost Growth
Forbes: After Stock Soars 54%, Sapiens CEO Expects Acquisitions To Help Boost Growth
CNN: A North Dakota golf course is dropping burgers from a drone
CNN: A North Dakota golf course is dropping burgers from a drone
The Wall Street Journal: Bond Investors Get New Tools to Speed Up Trading
The Wall Street Journal: Bond Investors Get New Tools to Speed Up Trading
Reuters: Israeli-developed device aims to replace many doctors' visits
Reuters: Israeli-developed device aims to replace many doctors' visits
Yahoo! Finance: Study shows most millennials have their parents help them financially
Yahoo! Finance: Study shows most millennials have their parents help them financially
Fast Company: Can This Home Medical Kit Save You From Constant Doctor Visits?
Fast Company: Can This Home Medical Kit Save You From Constant Doctor Visits?

MEET OUR TEAM
Mike Bargman

Mike Bargman

Prior to co-founding Headline Media, Mike worked with over 20 UN Agencies, provided communication consulting to numerous Israeli government ministries and lectured at the IDC School of Government.  Along with being an avid golfer, Mike is a former All American handball player, something he often brings up to his colleagues, clients, and anyone else who will listen.


Daphne Algom

Daphne Algom

Originally from Ottawa, Canada, Daphne was an award-winning journalist for the likes of CNN and ABC before co-founding Headline Media. With degrees in political science, journalism, and Middle Eastern history, all doors were open – but not one to shy away from a challenge, she pivoted to tech. Makes perfect sense, as Daphne readily admits to a borderline religious belief that restarting is the solution to 100% of technical problems.  In spite of it all, she went on to co-create an incredible tech PR firm and was included on Business Insider’s 50 Best PR People In Tech.


Jon Elkins

Jon Elkins

Before co-founding Headline Media with Daphne and Mike, Jon covered Israeli business, tech, and politics during his decades-long career as a TV anchorman, reporter, and producer. Despite his measured exterior, Jon is a devotee of the written word and beyond. He learned to read the Code of Hammurabi in its original Akkadian, played bass and blues harp in an R&B band, and is an avid Ultimate Frisbee, tennis, and basketball player. He's still revising his novel about unlikely love set in the background of a chaotic Middle East.

Aaron Kliner

Aaron Kliner

Aaron hails cheerfully from Glasgow, Scotland. A veteran Headline Media employee, Aaron graduated from the University of Leeds with a degree in Politics and Parliamentary Studies. He then proceeded to intern at the U.S. Congress for six months, where he once shared an elevator with Hillary Clinton - and regretfully pitched her nothing at all.  Aaron plays the accordion (albeit not as much as he'd like to these days), and he and his wife Sigal have 3 kids, a dog named Tutti and a cat called Frutti.


Leora Katz

Leora Katz

Roaring out of East Brunswick, NJ, Leora came to Headline Media immediately after completing her MA at IDC Herzliya in international diplomacy. Despite originally planning to become the real-world embodiment of West Wing's Nancy McNally, Leora has found her home in the PR world. Little known stupendous fact: Leora has been collecting snow globes since the age of six, and they now number in the hundreds. She also reads an average of one book every week.  

Margalit Benizri-Shweky

Margalit Benizri-Shweky

Margalit is our beloved office manager and probably the most authentically Israeli person here - in all the best ways. When she's not handling logistics or patiently explaining Israeli taxes to someone for the 20th time, Margalit moonlights as a post-partum doula and hosts baby massage classes at her home. She lives with her husband and three children.  

Brandon Weinstock

Brandon Weinstock

Brandon is from Los Angeles, and helps keep the old school West Coast hip hop legacy alive and well in the office. His extensive background in commercial real estate back in the U.S. helped prepare him for managing teams to deliver client goals. Unbeknownst to most, Brandon is a league bowler with a top score of 225. Sophie, his 12-year-old Wheaton terrier, is the light of his life and the confounding of his travel logistics.


Luke Brinker

Luke Brinker

Originally from Kansas, Luke has moved progressively eastward, with stints in Chicago, Washington D.C., and New York before he arrived in Tel Aviv. A former political journalist, he holds a BA in history from the University of Kansas and an MA in the social sciences from the University of Chicago. Luke enjoys running marathons, which he sees as a convenient excuse for his pasta addiction.

Justine Rosin

Justine Rosin

Justine was born and raised in Johannesburg, South Africa, but currently identifies as a native Tel Avivian - of which we are completely supportive. An amateur painter, she got her degree in fine arts from University of the Witwatersrand (insert Hogwarts joke here), and after developing a strong resume in the Israeli startup scene doing social media and content, she discovered her true passion for PR and came to Headline Media. She, of course, misses her gorgeous Labrador, Harley, and her pet lion, Simba.  


Raanan Loew

Raanan Loew

A Chicago native, Raanan served as the international press contact for the Air Force after earning his MA in international relations from Bar-Ilan University. This experience opened his eyes to the world of professional communications, after which he began working here at Headline Media. Raanan's hobbies include hiking, baking, tinkering with broken stuff, and having twins.  


Sarah Small

Sarah Small

"Smalls" hails from New York City and studied at Tufts University. She worked in PR before moving to Israel, hated it, swore never to return, then started working at Headline Media, whereupon all her previously conceived notions flew out the window. Sarah is a secret crossword puzzle freak and a proud co-parent of our official office mascot - Riff Raff the Beta Fish, a role she describes as "sometimes overwhelming, sure, but deeply fulfilling."

Allison Grey

Allison Grey

Originally from Los Angeles, Allison holds a BA in political science from UC Berkeley and an MA in political communications from The Hebrew University. Between degrees, she also served as an international media spokesperson for the Air Force. Allie has a love of both musicals and true crime documentaries, and isn't sure if there may be a psychological correlation between the two. Allie's great-grandfather was a WWI British army fighter pilot who, according to family lore, helped shoot down the Red Baron.


Joseph Moses

Joseph Moses

A cornerstone of our burgeoning British contingent, "JoMo" began his career working in public affairs for the representative organization of the UK Jewish community, and his natural penchant for relationship-building combined with his interest in consumer tech eventually brought him to Headline Media. JoMo earned his B.A. in international relations from the University of Birmingham. He is a passionate cook, drawing on the culinary traditions of his Indian/Iraqi heritage - and is probably not as good at backgammon as he thinks he is.

Orit Yogev

Orit Yogev

Orit began her career in the marketing department of an Israeli startup but transitioned to PR as a way of working more hands-on with clients. Statistically unsurprisingly (for this office), she hails from Toronto. In her past life, Orit did national service in a hospital delivery room, has assisted in hundreds of births, and saved lives while working as a paramedic. She has a baffling phobia of ketchup.  


Garrett Krivicich

Garrett Krivicich

A Turkish politics aficionado, onetime geopolitical risk consultant, and yoga enthusiast, Garrett grew up in South Florida, earning a BA in political science at Florida Atlantic University. His desire to better understand the world and how an idea in a small sliver of the globe can move mountains brought him to Israel. When he’s not indulging his love for early 2000s pop punk, Garrett is probably binge-watching episodes of Shark Tank and Judge Judy.

Gavriella Kaplan Weinreb

Gavriella Kaplan Weinreb

Originally from Robbinsville, New Jersey, Gavriella graduated from Vassar College with a BA in neuroscience and behavior, and is currently studying for an M.Sc. in Electrical Engineering from Bar Ilan University. Though she’d originally planned to apply her science wizardry as a surgeon, the medical world’s loss became the media and tech world’s gain. Before joining Headline, Gavriella worked at the Jerusalem Post and at a cybersecurity company. A competitive soccer player for 17 years, she’s also partial to letting loose by dancing around her apartment with her husband in their Mike Wazowski and James P. Sullivan adult onesies.

Tamara Raynor-Cote

Tamara Raynor-Cote

A proud part of Headline Media’s robust Canadian contingent, Tamara obtained a bachelor’s degree in secondary education from the University of Alberta, and she also holds a master’s degree in foreign literature from Ben Gurion University. Before joining Headline, Tamara taught elementary school and adult English classes in Israel. A fitness enthusiast who runs, rock-climbs, and takes a weekly SUP class, Tamara also enjoys unwinding by baking cookies, reading a good book, and doting on her cat, Lev.

Emily Smouha

Emily Smouha

Deftly straddling the left brain-right brain boundary, Emily is both a Francophone art historian who once worked as a stylist for a Kanye West music video, and an MBA-equipped strategist who helped launch an art-focused startup in Tel Aviv. Bred in London, where she earned a BA in art history and French at University College London, Emily went on to graduate from Tel Aviv University with an MBA focused on Venture, Innovation & Entrepreneurship. A connoisseur of rap and a lover of meditation, Emily also enjoys photography, reading, making music playlists, and regularly rearranging her furniture.

Blake Brodie

Blake Brodie

Blake is part of Headline’s robust California crew, hailing from Los Angeles. She received a BA in Media Arts and Communications from the University of Arizona and studied abroad for one semester at Tel Aviv University, where she fell in love with Israel. Before moving here, she worked in media and entertainment for WME, Vox Media, and Turner Broadcasting, developing and producing original content. Blake enjoys unwinding by cooking and hosting dinners for friends and family, and Facetiming with her family’s French Bulldog, Buster.

Terri Shapiro

Terri Shapiro

Terri is a native of Johannesburg, South Africa, where she studied at the University of the Witwatersrand and earned a BA in Performing and Visual Arts. Upon graduation, Terri worked in social media and PR for a Tel Aviv record company before joining a high-tech start-up as a content writer and natural language generation (NLG) technician. An expert at Thai kickboxing, Terri enjoys unwinding by indulging her passion for live music, playing soccer, and enjoying time with her pitbull mix, Shadie. Just keep her away from party sparklers, of which she has a longstanding (but very rational!) fear.

Sarah Schloss

Sarah Schloss

Proudly from the Bronx, Sarah graduated magna cum laude from Queens College with an urban planning degree. Prior to joining Headline Media, she worked in the non-profit sector, lived on a kibbutz, backpacked solo in Asia for five months, and helped plan Israel’s largest tech conference, which deepened her interest in the country’s tech ecosystem. Sarah’s daily commute from Jerusalem to Tel Aviv has turned her into an avid podcast listener, but she’s no less passionate about enjoying a good meal or a weekend of outdoor activities.

Ben Crome

Ben Crome

As a youngster in Stoke-on-Trent, Ben wrote to then-UK Home Secretary Jack Straw to fact-check his dad’s claim that his 8 p.m. bedtime was governmentally mandated. Ben’s been going to any lengths necessary to win an argument ever since. He holds a BA in History from the University of Oxford and an MA in European Studies from the College of Europe’s Warsaw campus. Prior to joining Headline Media, Ben oversaw the IDF’s British media relations and worked in research and media consulting for the Movement for Reform Judaism in the UK.

Martha Hewetson

Martha Hewetson

Originally from the South West of England, Martha was so eager to leave her tiny country village that at 18 she flew alone to Australia with only £400. She returned nine months later, going on to study at the University of Sussex, the University of Hong Kong, and Tel Aviv University, earning an undergraduate degree in law and a master’s in international relations. An unabashed animal lover, Martha’s previous pets include not only cats and dogs, but also a giant African land snail, a micro pig, an orphaned lamb, and chickens.

Arielle Albert

Arielle Albert

Arielle comes from the Bay Area by way of DePaul University, where she graduated magna cum laude with degrees in public relations and public health. After working in the healthcare field, she decided to put her other degree to use and entered the PR world. When she’s not leading media outreach for her clients, you might find Arielle doing Pilates, hiking, making one of her famous margaritas, or FaceTimeing with her family’s two dogs, Sukie and Raider (named for the Oakland Raiders, of course).